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IT Manager (Digital Experience) #RHK

Description

Responsibilities

The Digital Experience Manager will perform the following duties:

  • Lead the Digital Experience team to create and implement strategies designed to improve the digital customer experience, satisfaction and conversion;
  • Drive the continuous development and improvement of University’s websites, including responsibility for the creation of relevant and engaging digital content;
  • Develop strategies which deliver outstanding digital customer experiences by blending web analytics, customer insight and UX/UI best practices;
  • Collaborate with business users (both academic and administrative departments) to understand their requirements and operational needs, assist them to plan and implement their digital marketing activities;
  • Manage the planning, implementation and maintenance of CMS solutions to achieve the target outcomes and benefits along the transformation journey;
  • Facilitate the post campaign analysis, with recommendations for the planning of future projects communication to stakeholders to drive ROI;
  • Develop effective partnerships with a broad range of stakeholders;
  • Advise stakeholders, and the broader organisation, on all aspects of the digital customer experience to ensure that the University has the appropriate knowledge, guidance, support and training to enable the
  • delivery of excellent digital customer journeys and UX will also be crucial; and
  • Handle other IT projects and assignments as directed.

Requirements

The position requires the following:

  • A bachelor’s degree in information technology, computer science or related discipline;
  • At least 8 years of work experience in IT, with minimum 4 years of experience in digital marketing, content strategy, marketing campaigns, and digital commerce with key experience in Digital channel;
  • Working knowledge of new tools in digital experience and customer experience, along with established tools such as Google Analytics, Tag Manager, and Webmaster tools;
  • Experience working with content management systems and web content management;
  • Strong understanding of digital marketing principles;
  • Knowledge of best practices and trends in digital channels for sales and customer feedback such as social media, chatbots, ecommerce, websites, digital advertising, etc.;
  • Ability in building websites, often with Enterprise content management systems; Experience in both UX and CX platform;
  • Concrete understanding of the ranking factors and search engine optimisation practices;
  • Strong interpersonal and negotiation skills needed to work effectively with a wide variety of internal and external resources;
  • Excellent communication, planning and implementation skills that will ensure strategies are executed smoothly;
  • Strong in Project Management with certificate of PMP or Prince2 is a plus;


Industry

Education


Specialization

IT - Applications & Software
IT - BA/ QA / PM


Location

Kowloon


Employment Type

Permanent


Salary

HKD 40,001 - HKD 50,000 / mth
HKD 50,001 or above / mth


To apply online please click the 'Apply' button below or email a detailed resume in Word format to Ken Lam.

For further discussion about this role, please find contact details of Ken Lam as below:
Email: ken.lam@recruitexpress.com.hk
Tel: 21750698 Mobile: 52260981
*All information will be treated with strictest confidence. We regret that only short-listed applicants will be notified.